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Branding, web design, and SEO tips for small businesses & nonprofits.

rebranding mood board for a brand refresh

Should You Rebrand? 5 Signs It’s Time for a Brand Refresh

Is your brand is stuck in a time warp? Your business has grown, but your logo and colors haven't. It might be time for a brand refresh. Learn the signs (and why your audience is the key!).

Shanda Watts
seo tips for small businesses

SEO Tips for Small Businesses

Shanda Watts
AI Voice Cloning

AI Voice Cloning: Letting Tech Speak Your Words

Have you ever caught yourself wishing for an extra pair of hands (or vocal cords) to share your thoughts or narrate your content? Guess what, it’s no longer just wishful thinking.

Shanda Watts
Brand Strategy Session

Brand Equity in Marketing: 4 Tips for Crafting Effective Brand Equity Strategies

As competition grows and markets evolve, brand equity is now essential for businesses aiming to stay agile and thrive long-term. But, what exactly is brand equity, and why is it important in marketing terms?

Shanda Watts

New Phishing Scam WordPress Patch CVE-2024-46188

Learn how to protect yourself from the WordPress Patch CVE-2024-46188 phishing scam by understanding the scam, recognizing the risks, and taking the right steps to protect your website.

Shanda Watts
Website Launch in a Day

One-Day Website: 5 Tips for Creating a Small Business Website in a Day

As a small business with little time to spare, you may not have the time or money to spend on ...

Shanda Watts
Woman searching on laptop

What is Search Intent? A Simple Guide

Have you ever wondered why certain search results pop up when you type something into Google? Have you ever wondered why certain search results pop up when you type something into Google?

Shanda Watts
Online Reviews

9 Reasons to Boost Your Brand with Online Reviews

Online reviews are invaluable for growing your brand, but their impact goes far beyond just social proof.

Shanda Watts
Why you shouldn't use a Canva Logo

Can I Use Canva for My Business Logo? 7 Reasons to Think Twice

Discover why relying on Canva for your logo design might not be the best choice for your brand's long-term success.

Shanda Watts
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